Google adds features to search page
First noticed today, some changes were made to Google’s index (as far as logged in users can see). Searchers now have the options to comment on and remove search results from Google’s index, search-specific. No other search engine to date has done this, and this is a radical move on Google’s part to continue to remain the dominant force in search engine usage.
Google has always been the preferred search engine, and now their new tools will only continue to drive users towards their platform.
The new technology, dubbed “searchwiki”, is part of a larger marketing scheme by Google for their products, including the move for OEMs to pre-package Chrome with Windows by making Google’s pages more personal. The move will no doubt continue to drive more users toward other Google apps like Google Docs and Google Maps, and Microsoft will continue to see stiff competition from many of these products.
In addition to Google Suggest going live on the English-speaking, non-beta Google homepage, Google is starting to employ more JavaScript usage on their website, as evidenced by the Ajax used to submit comments and simple image effects used to animate the cleansing of unwanted search results from result pages.
No doubt “First Post” comments will begin to appear soon in addition to spam, but the larger question is how competing search engines will compete with the new user interactivity, in addition to Google’s superior web crawler, Googlebot. While Google continues to dominate the search engine market, they could still use some help in both the mobile platform and the browser market, but only time will tell how their new aggressive marketing will affect their position in those usage shares as well.
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